Wunschbeet
A made-to-measure raised bed, ordered in three minutes.
- Portfolio company
- 3D configurator, brand, online shop
- E-commerce
- since 2019
Result
- 3,000 configurations planned by customers themselves
- 82 % of orders without a single phone call
- 2019 launched, grown ever since without a quoting desk
Starting point
A made-to-measure steel raised bed used to be a quoting business. Enquiry, follow-up, sketch, price, waiting. Every order cost hours before a single euro was earned, and most prospects were gone before the quote was ready. We wanted to know whether a product that exists in thousands of variants can be bought as easily as one off the shelf.
Strategy
The customer does the planning. We designed the product so that every size is built from the same parts, and translated that logic into a configurator. Length, width, height, colour. The bed appears in 3D at once and the price follows along. What you see can be manufactured. What cannot be manufactured cannot be selected.
What we built
3D product configurator
The planter builds itself in the browser in real time, on a phone as on a desktop. Every change recalculates the price at once.
Online shop
The finished configuration becomes an order without a detour. No quote, no waiting, no renegotiating.
From click to production
Order, invoice and job data run without manual work. Once payment arrives, the job goes straight to production.
Brand and imagery
Name, identity and imagery from one team, because a configurator only sells as well as the site around it.
What changed
A quoting business became an online shop. The time that used to go into quotes now goes into the product.
„We are delighted.“
What we take with us
Configurator, pricing logic and order flow are documented as a building block. The same setup goes live at Designhandlauf next. Solved once, used again and again.
Key facts
- Stake
- 100 %
- Services
- Brand, 3D configurator, online shop, automation
- Sector
- E-commerce, garden & outdoor
- Period
- since 2019
Price on request